Ever heard the phrase “you pay for what you get”? Nowadays, tons of companies are offering free websites, and while that sounds like the deal of a lifetime, are you willing to bet your online image that it’s exactly what you’re looking for just because of the price tag? There are plenty of reasons why you need a professional web designer.
Your website is usually the first thing customers see to judge your business before making a sale. Because of that, you want to make sure people are getting the right impression about you, right? So think about it, what kind of impression do you get from “free” websites? Do they properly represent the business you’re looking at? Or does it make them look just a little… cheap?
Think twice before diving into a DIY website project without the expertise of a professional web designer. A poorly executed website can end up costing your business big time, maybe not in money, but in lost opportunities. If you need just a little more convincing, here are a few reasons why you need a professional web designer for your business.
1. Online Representation
When you first hear about a brand, what’s the first thing you do? Probably Google them, right? It works the same way with small businesses. Your website is probably the first impression customers see of you before making a decision. A flattering and professional website can be the deciding factor on whether that customer actually decides to call you – or your competitor. On the other hand, an unattractive, slow, or outdated website sends the message to customers that your business may not be what they’re looking for.
Lucky for you, a professional web designer is still an option! They’ll understand your needs, your brand, and services, and design a website that truly captures the importance of your business. It’s like a match made in digital heaven.
2. More Time To Focus On Your Craft
Designing and maintaining a website? It’s a pretty big plate full. Seriously, we made an entire business out of it. Could you imagine doing everything yourself? Managing a design, writing all the copy, optimizing for Google, and thinking about mobile design can make one person’s brain hurt. Not to mention also running social media, email blasts, advertising, and more.
With a professional web designer, you can leave those stresses to them, allowing you to focus more on actually running your business. While a website is a huge part of your branding, keeping your company running smoothly is much more important.
3. Get Ahead of The Competition
A whole bunch of small businesses out there just can’t seem to crack the code when it comes to establishing an online presence. A flashy and free website is a great way to start strong, but it definitely won’t last, especially if everyone else has the same idea. Free websites are created using templates, which means that there’s a pretty high chance that one of your competitors may have the exact same website. And really, what does that do for your business?
Not only that, but free websites can easily become outdated. A professional web designer can promise you a custom website, made to fit your specific needs and information. It also ensures that your site is user-friendly, functional, and compatible with all users online. Plus, it’ll look way more professional than any free website could offer, automatically blasting you above the competition.
4. More Eyes On Your Company
If you want a successful online presence, you have to make sure people actually see it. Well, here’s a little secret for you: if you want your website to perform like a rockstar, it needs to have a strong presence on those fancy search engines. We’re talking about Google, Yahoo!, Bing, and all that jazz. Lucky for you, with the help of a professional web designer who knows their SEO game, you can skyrocket your chances of getting more visitors to your website.
SEO is the bread and butter to your website. It’s all about the keywords and where you choose to put them. What are the magic keywords? Well, that’s for your professional designers to find out.
5. Improve Overall Marketing
Since the dawn of the internet, it’s been a struggle to stand out online. Still, behind some of the biggest names, you’ll find a funny cohesive marketing strategy that got them there. Marketing is more than just a pretty website, and while you can do it yourself, a professional marketing team can take you places you can’t get alone.
Here’s a fun fact for you: a visually stunning web design is practically useless if it’s not rooted in a marketing strategy that fits your overall business goals. In fact, it could even do more harm than good. Your website needs to play nicely with your other advertising channels. Lucky for you, a professional web designer can help bridge the gap and align your online presence with your traditional marketing efforts. A beautiful website is the first step, but definitely not the whole pie. A unique branding strategy is what you need to really make yourself stand out.
Why You Need A Professional Web Designer Like Three Ring Focus
You gotta spend money to make money, and we’re all about making you money at Three Ring Focus. Sometimes a simple rebranding or a new shiny website is all your business needs to reach that success goal you’ve been striving towards.
Three Ring Focus has been educating clients of all sizes and industries on why you need a professional web designer in Myrtle Beach and beyond. Whether you’re just starting your marketing venture, or are looking to expand your already-successful business, we’ve got you covered. We’re the best of both worlds! Three Ring Focus is here to help you craft your next high-quality website, social marketing, or SEO strategy. Check out of some the work we’ve done for a little sneak peek. Don’t miss out on the benefits of having an expertly crafted website.