Want to engage with your audience in a new way? Try jumping on the “National Days” train. Using National Days in your social media marketing can be a great boost to your engagement rates, or just something fun that your audience enjoys and will share with their friends. It can also be a great help during those creative slumps where you don’t know what to post on your website or social media for the week.
There’s no shortage of things to celebrate on the internet, which means there’s no shortage of opportunities to make something cheesy, punny or just plain outrageous! National Days are a fantastic and memorable way to promote your business. They get noticed, help you stand out from the crowd and can at times mean that someone will engage with your brand.
Why Promote National Days?
What do you think of when you hear National Moldy Cheese Day? Yes, this is a real thing and is celebrated on October 9th. Maybe that it’s a little silly, but it brings people together by creating conversation – and isn’t that the point?
These national holidays, while quirky, can bring some much-needed inspiration to your weekly content. These national days can be used to promote menu items for your restaurant (like National Pizza Day on Feb 9th), support your employees (like National Employee Appreciate Day on March 3rd), or highlight your very niche business (like National Stupid Toy Day on Oct 16th).
The Dos and Don’ts
Choosing which days you get involved in can be hard. You want to make sure you are doing the right thing and not missing out! Here are some things to avoid, and others to embrace.
- Try to stick to days that promote the industry you’re in, or something your brand openly promotes.
- Choose days that allow you to express your business’ personality.
- Highlight important ones that will cause positive conversation with your audience.
- Avoid days that don’t make any sense. As a restaurant, you don’t really need to promote National Sock Monkey Day (March 7th).
- Avoid days that feel offensive – because they probably are.
- Avoid these fun posts while in the middle of major promotions.
Save the Date
Here’s some good ones to keep in mind for the rest of 2022.
24th – National Waffle Day
26th – National Dog Day
30th – National Beach Day
31st – National South Carolina Day
6th – National Read A Book Day
7th – National Beer Lover’s Day
14th – National Live Create Day
16th – National POW/MIA Recognition Day
22nd – Car Free Day
28th – National Women’s Health Day
4th – National Gold Lover’s Day
5th – National Do Something Nice Day
10th – National Kick Butt Day
16th – National Sports Day
20th – Get To Know Your Customer Day
28th – National First Responders Day
2nd – National Stress Awareness Day
3rd – National Sandwich Day
15th – America Recycles Day
26th – Small Business Saturday
29th – National Day of Giving
2nd – National Bartender Day
3rd – National Play Outside Day
16th – National Chocolate-Covered Anything Day
26th – National “Thank You” Note Day
30th – No Interruptions Day
Planning your social calendar can be the last thing on your mind as a business owner. That’s why Three Ring Focus is here to help you craft your next high-quality website, marketing, or SEO strategy. Check out of some the work we’ve donefor a little sneak peak. Don’t miss out on the benefits of having an expertly-crafted site. Contact us today for more information about our services!